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The
Pitfall of relying on ‘Experts’:
Society places a high
reliance on so-called financial experts to make projections into the
future. Experts are most
often wrong – and when they are right, their forecasts are only
accurate for the short term. When
an expert is asked for a projection – they are in effect attempting
to read the future. The
information gathering is complex, to say the least.
The number of possible
outcomes, when thousands of factors interact in the marketplace, is
infinite. It is simply too difficult (more like impossible) to
interpret the data and present a precise estimate.
A contrarian investor simply
believes that analysts cannot predict the future and therefore will
not have accurate forecasts.
Experts also demand as much
information as possible to assist them in their decision making.
The more information an analyst has, the more confident the
analyst is. With more
information available, the analyst should make better decisions
but this is not the case. More information requires more human
judgment and interpretation. More information leads to greater expert confidence. This
confidence leads analysts to optimism; hence- optimistic forecasts and
up-beat company analysis. Ultimately,
this results in forecasting errors.
Not too smart to follow this path.
As can be seen in the
article, “Analyst in Name only”, there is tremendous career
pressure on analysts. Analysts are not judged on the accuracy of their
forecasts, but judged on the amount of business and commission a firm
can gain. Sure, an
analyst can tell a great story about a company and its future
prospects. The problem is that this story is more often based on
fiction, than reality.
Analyst in Name Only
NEW YORK - Of all the rude awakenings that the
bear market in stocks has brought to investors, perhaps the most
jarring has been the realization of how woefully wrong Wall Street's
research analysts have been this year on the stocks they follow.
While the market sank to its worst performance in more
than a decade, many of them kept right on smiling and saying
"buy."
How can so many who are paid so much to scrutinize
companies have blown it so spectacularly for their investor customers?
The answer lies in a subtle but significant change in
the way Wall Street analysts do their work -- and how they are
rewarded for it. That
shift, which has brought riches and stardom to many securities
analysts, has cost investors billions of dollars in losses.
The fact is, although brokerage firm stock gurus are
still called analysts, their day-to-day pursuits involve much less
analysis and much more salesmanship than ever before.
"The competition for investing banking business is
so keen that analysts' 'sell' recommendations on stocks of banking
clients or potential banking clients are very rare," said Arthur
Levitt, the chairman of the U.S. Securities and Exchange Commission.
"Whether this is an actual or perceived conflict,
clearly, in the minds of many institutional buyers, brokerage firm
analysis has diminished credibility."
Robert Olstein, a mutual fund manager with 32 years of
experience analysing companies' financial results, agrees.
He said analysts today are more like racetrack touts than
sharp-pencilled researchers.
"What passes for research on Wall Street today is
shocking to me,” Mr. Olstein said.
"Instead of providing investors with the kind of
analysis that would have kept them from marching over the cliff,
analysts prodded them forward by inventing new valuation criteria for
stocks that had no basis in reality and no standards of good
practice."
(Internet analysts, for example, have cited visits to a
Web site as a reason for optimism.
But, Mr. Olstein said, "Investors can't take page views to
the bank.")
No one, of course, can predict what stocks will do
tomorrow, much less next year. But
Wall Street's analysts are supposed to help investors judge the
attractiveness of companies' shares.
Investors look to analysts to advise them on whether to
buy or sell a stock at its current price, given its near-term business
prospects.
Until the mid-1990s, that is how most analysts
approached their work. Today,
there is virtually no such thing as a "sell" recommendation
from Wall Street analysts.
Of the 8,000 recommendations made by analysts covering
the companies in the Standard & Poor's 500 index, only 29 now are
"sells," according to Zacks Investment Research in Chicago.
That's less than half of 1%.
On the other hand, "strong buy"
recommendations number 214.
Analysts have long been known for unrelenting optimism
about the companies they cover. But
many investing veterans say that the quality of Wall Street research
has sunk to new lows. That
decline, they say, is the result of shifting economies in the
brokerage business that has pushed many researchers to put their
firms' relationships with the companies they follow ahead of
investors.
The commissions charged by Wall Street firms to their
institutional and individual customers for trading stocks are one
factor. These fees were
much higher in the 1970s and 1980s, as much as US 10 cents a share on
trades then, versus a penny or less now.
Because analysts' recommendations helped generate
trades and commissions, research departments paid for themselves.
More important, an analyst who uncovered a time bomb
ticking away within a company's financial statements and who advised
his customers to sell its shares made an important contribution to his
firm in the commissions those sales generated.
In short, analysts were rewarded for doing good, hard digging.
But as commissions declined, Wall Street firms looked
elsewhere for ways to cover the costs of research.
The lucrative area of investment banking was an obvious
choice. Analysts soon
began going on sales calls for their firms, which were competing for
stock underwritings, debt offerings and other investment banking deals
from corporations. In
this world, negative research reports carried a cost, not a benefit.
The result, money managers say, is that the traditional
role of analyst as advisor to investors has been severely compromised.
The increasingly close relationships analysts have with
corporate executives has led many of them to be gulled by managements
intent on keeping the prices of their stocks up.
"Research analysts have become either touts for
their firm's corporate finance departments or the distribution system
for the party line of the companies they follow," said Stefan
Abrams, chief investment officer for asset allocation at Trust Co. of
the West in Manhattan. "Not
only are they not doing the research, they have totally lost track of
equity values. And the
customer who followed the analyst's advice is paying the price."
For many investors, that price keeps going up.
In the past few months, as former stock market favorites
crashed to earth, many top analysts remained maddeningly upbeat all
the way down.
Consider Mary Meeker, the analyst at Morgan Stanley
Dean Witter who became known as the Queen of the lnternet for her
prognostications on e-commerce companies like Amazon.com and Priceline.
In 1999, as Internet stocks soared and new companies were taken
public in droves, Ms. Meeker made US$15-million, according to press
reports.
Now that lnternet stocks are in pieces on the ground,
she has become decidedly less vocal -- but no less optimistic.
In her reports, she still rates all 11 lnternet stocks she
follows as "outperform" even though as a group they are down
an average 83%. By
comparison, the Interactive Week lnternet index is down 60% from its
recent peak. Of the 11
companies Ms. Meeker remains positive on, eight had securities
underwritten by Morgan Stanley.
Ms. Meeker declined to comment for this article.
But Ray O'Rourke, a Morgan Stanley Dean Witter
spokesman, defended his star analyst, saying that her picks had been
made for the long term. Moreover,
he said, Ms. Meeker warned investors last March that lnternet stocks
were volatile.
Asked about Ms. Meeker's record and whether her
non-stop optimism had anything to do with the fact that most of the
companies had engaged Morgan Stanley as an investment bank, Mr.
O'Rourke said: "It is what it is.
But you shouldn't be surprised necessarily to see
“outperforms' on the companies, because we’ve been very vigorous
on the companies we've chosen to bring public."
Anthony Noto, at Goldman Sachs, is another lnternet
stocks analyst who remained upbeat on shares that were trading at a
fraction of their former values.
On Dec. 18, he lowered the ratings to "market
performer" on four of the nine stocks he follows, including
Webvan Group, an lnternet grocer; Ashford.com and Etoys, two troubled
e-tailers, and PlanetRX.com, an online resource for medical products
that was in danger of being delisted by the Nasdaq Stock Market.
The companies were downgraded after they had dropped on
average 98.2% during the previous 52 weeks.
Of the nine stocks Mr. Noto follows, seven had stock
offerings underwritten by Goldman Sachs.
"Our research is driven by fundamental analysis
and is not influenced by anything else," Mr. Noto said.
He went on to explain that the companies he followed
saw their stock prices drop last spring not because their operations
were failing, but because market psychology changed. He downgraded the stocks much later because only then had it
become clear through his research that the companies' results were
deteriorating. "In
hindsight," he said, "we should have lowered our ratings
sooner. We regret
that."
Faces are also red -- or should be -- over at Salomon
Smith Barney. Jack
Grubman, the highest-paid analyst at the firm and, perhaps, on Wall
Street, reportedly made US$20-million last year in his job covering
the telecommunications industry.
Investors who have followed his picks have not done as well.
Mr. Grubman began to advise caution on the 11 smallish
telecom companies he covers in the so-called competitive local
exchange carriers sector only two months ago, after the stocks in the
group had already lost 77% of their value.
All 11 had securities underwritten by Salomon.
Mr. Grubman declined to comment.
But in a BusinessWeek article last May, he scoffed at the idea
that his help peddling investment banking services to corporations put
him in conflict with his firm’s investor customers.
"What used to be a conflict is now a synergy," Mr.
Grubman was quoted as saying.
Investors in Rhythms NetConnections Inc., a high-speed
local access data provider that Mr. Grubman has favoured over the past
21 months, may feel otherwise. The
meteoric rise and crushing fall of the company's shares neatly
illustrates how much money investors can lose by following the advice
of conflicted analysts.
Rhythms NetConnections was not much of a company back
in April, 1999 when its shares were offered to the public at US$21
each in a deal managed by Salomon Smith Barney and Merrill Lynch.
But it quickly became a monster stock, soaring to US$111.50
during one trading day. Its closing high was US$93.13 on April 13,
1999.
At its peak, the company's market value was
US$8.9-billion, even though its revenues for the prior year had been
US$528,000 and in two years as a private company, it had racked up
US$39-million in losses. Before
it issued shares, the company's capital consisted of US$158.3-million
in borrowings.
Today, Rhythms NetConnections (RTHM/NASDAQ) trades at
US$1.25 per share, giving it a market value of US$48.6-million. Some
US$8.85-billion in value has vanished.
As those billions were vapourizing, one of Wall
Street's most powerful analysts following the stock, Mr. Grubman, and
two analysts at Merrill Lynch recommended the company to investors.
At Merrill, Mark Kastan recommended the company until he left
the firm in 1999; Kenneth Hoexter picked up coverage in May when the
stock was US$21.
After its initial offering and with the analysts
recommending the stock, Rhythms was able to tap the equity and debt
markets for US$870-million, in four underwritings led by Merrill and
Salomon. Fees earned by
the two firms on the company’s stock offerings alone totalled
US$3.8-million.
Meanwhile, top management and directors at Rhythms
NetConnections were selling almost one million shares, reaping
US$26.4-million.
On Oct. 18, when the stock was at US$2.81, Mr. Hoexter
cut his rating on Rhythms from a "near-term buy" to
"near-term neutral." Mr. Grubman did not temper his
enthusiasm for the stock until Dec. 5, when its shares closed below
US$1 for the first time. He
reduced his rating to "neutral."
Mr. Hoexter said he remained high on Rhythms for so
long because it continued to meet his near-term estimates.
"To us, it wasn't so visible that there was something
wrong at the company," he said.
But Mitch Zacks, vice-president of Zacks Investment
Research in Chicago, questioned the claims of analysts who said they
did not see the freight train bearing down on them.
"It's not that they're oblivious to things getting
worse," he said. "But the way an analyst can get fired is to
damage an existing investment banking relationship with a company or
sour a future investment banking relationship.
The way you do that as an analyst is coming out and telling
people to sell a stock."
And it is not just a company's management that analysts
must worry about angering. They
must also weigh what their negativity would mean to the portfolios of
the venture capitalists that send their firms companies to take
public.
If
an analyst advises investors to sell a stock that its venture
capitalists still own a stake in -- and they often hold such shares
for years -- the likelihood of getting future deals from those people
is slim.
Source: NATIONAL
POST ARTICLE
Tuesday,
January 9, 2001
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